Friday, 27 April 2018

What’s really going to sell in the future is … services

Entrepreneur featured a UBC psychology study that suggested people who spend money on time-saving services feel happier.

“What we found is that people who spent money to buy time reported being almost one full point higher on our 10-point [happiness] ladder, compared to people who did not use money to buy time,” wrote Elizabeth Dunn, one author of the study.



Read more from UBC https://news.ubc.ca/2018/04/27/whats-really-going-to-sell-in-the-future-is-services/

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